Entertaining is not the same thing as selling.
However, good entertainers have mastered two of the key arts of selling: getting and holding attention.
No show does this better than a good old fashioned “Punch and Judy” Show.
How …
The power of demonstration revealed
The System has always had two sides:
1. The tons of free information we’ve shared with the public for over 20 years
2. What we taught at the System Seminar and now teach behind the closed doors of the System …
November election prediction – 100% guaranteed
Toxic sludge is good for you – and it comes in two flavors
They say if you don’t want to make enemies don’t discuss politics (or speak the truth), but every rule is made to be broken…
You don’t have …
Everyday
A mom in Iran gets her daughters ice cream
The theory is that the Internet connects the world.
Sometimes it does, but mostly it’s just more of the same: baby pictures, cute kittens, last night’s party, pop star gossip etc. …
Bob Lenney: Bringing water to the fire
A 9/11 hero who refused to let himself be called that…
(March 18, 1936 – June 11, 2016)
Bob Lenney was the skipper of the Fire Department of New York fireboat the John J. Harvey.
To fully appreciate what this …
Remembering Barry Becher: Grandmaster of marketing
Ginsu Knife mastermind Barry Becher passed away in late June of 2012.
You may not recognize his name – unless you’re a truly serious marketer – but I guarantee you’ll recognize his product.
Back in the late 70s, he and …