A while back, we pointed out a major hazard to advertisers hidden in Facebook.
Getting this one thing wrong is the equivalent to stepping on a land mine.
Your Facebook page will essential self-destruct as far as its value to …
Archive | Internet insight
Netscape…Founded 20 years ago today
By Ken McCarthy in Business advice, inspiration, Internet history, Internet insight, Videos to Watch
This is not a story about how someone learned “one simple trick” and made millions.
This is a story about how to do business right.
If you’re ever going to make millions, this is the kind of story you need …
More from the Instagram guys
– Ken McCarthy
P.S. For over 25 years I’ve been sharing the simple but powerful things that matter in business with my clients.
If you’d like direction for your business that will work today, tomorrow and twenty years from now, …
Social media reality check – again
(Originally posted to my SystemVideoBlog.com April 22, 2010)
Social media is hot.
It’s also one of the hottest refuges for scammers and BS artists.
I recently made the mistake of doing some pro bono work for a good cause run …
Perry Marshall does it again
By Ken McCarthy in Business Tools, Internet history, Internet insight, Marketing news, Marketing Tools, Top Picks
Believe it or not, just eight short years ago, few veteran Internet marketers believed that Google AdWords was worth their time or attention.
Fast forward to the present: AdWords has revolutionized Internet marketing, formed the basis of thousands of successful …
Companies face massive online labor shortage
I’ve been calling this since 1994 and it just gets bigger and bigger.
There’s a massive shortage of people who understand pay per click advertising, search engine optimization, tracking and testing, conversion and just plain crunching the numbers.
You can’t …