Sold out!

System 2006 is sold out.

Our seventh big System event since 2002… and our seventh consecutive sell out.  Next year, we’re going to have to move to a bigger hotel.

The next two weeks are going to be a little …

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Think niche

If you’ve been checking the blog on a regular basis, you know that I’m more than a little bit skeptical about YouTube’s long term prospects. I’m impressed by how much traffic they’re generating and the pioneering role they’ve taken, but….…

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Empty suits don’t sell

Businesses profit from personality.

Nike spent millions of dollars to associate basketball star Michael Jordan with its shoes.  General Mills created a “character” for each of its successful cereals (ex. “Tony the Tiger” for Frosted Flakes.)  A popular movie star …

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