Perry Marshall, author of The Ultimate Guide to Facebook Advertising, talks with Ken McCarthy about how to make Facebook work for small businesses.
A closer look at Facebook: Part One
A closer look at Facebook: Part Two
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Part One: A closer look at Facebook
By Ken McCarthy in Business advice, Business Tools, Internet insight, Marketing insight, Marketing Tools, Mobile, Videos to Watch, Web/Tech
A while back, we pointed out a major hazard to advertisers hidden in Facebook.
Getting this one thing wrong is the equivalent to stepping on a land mine.
Your Facebook page will essential self-destruct as far as its value to …
The Hard Thing About Hard Things by Ben Horowitz
“It is a rare qualification to be able to conceive and suffer the truth to pass through us living and intact.” – Henry David Thoreau
“Welcome to the music business. You’re f***ed.” – Martin Atkins
There are already more worthwhile …
Jimmy Iovine and why the Apple-Beats deal is genius
By Ken McCarthy in Business advice, Internet history, Marketing insight, Media Industry, Quotes, Web/Tech
May 9, 2014
“Apple got everything right except the earbud…”
Jimmy Iovine: “I wasn’t talented enough to stay in the band” – So he built a company and sold it for $3.2 billion to Apple instead
Why Apple’s acquisition of …
Reporting, propaganda and the Internet-enabled New Deal for journalism
There’s a provocative new opinion piece by Marc Andreessen on the future of the news media.
He envisions a “golden future” for journalism, one in stark contrast to how industry insiders view the trajectory of their once-rich personal gravy train.…
Progress and Anti-Progress
Three stories in today’s paper…
Story #1
Engineering-graphics students at Rockland Catholic High School in Rockland, IL are creating prosthetic digits with a 3D printer for a girl born without fingers on her left hand.
If her family were to …