Several years ago, Mike Quarles, a System grad, took me to task.
“You should spend more time on how to sell physical products online. It’s a great opportunity for people.”
Mike knew what he was talking about.
He took his …
Archive | Marketing insight
My Top Picks for 2007 – Part One
In today’s report, I’m going to talk about a monetization method that’s:
* time-proven
* works like crazy in the right markets
* for all practical purposes – a secret
to Internet marketers who are not part
of the insiders …
Martin Conroy: Did he write the greatest direct mail letter of all time?
Copywriter Martin Conroy passed away on Tuesday at the age of 84.
Conroy’s claim to fame?
He wrote what might well have been the most mailed direct mail piece of all time. It ran continuously with minor changes for thirty-one …
So simple, so smart
I was talking with a neighbor about a project he’s doing for me, photographing some paintings I own.
I’ve known of him for a long time, but never had the opportunity to talk in depth with him about his work.…
The secret holiday bonanza
If you sell to consumers, you know that Christmas is the big selling season of the year.
In the offline world, many consumer retail business operate at breakeven or a loss until the Christmas season rolls around. The term “Black …
How to turn your losers into winners
We’ve all created web promotions that have flopped.
And if you buy your traffic (from AdWords for Instance) you know right away when it’s a flop.
You spend more than you make… End of experiment.
Right?
Maybe not. Check this …