Author Archive | Ken McCarthy

Vlogers?

Yes, vlogers.

First, there was the blog.  Blog = web log.

Then came the podcast.  A podcast is audio or video content you can download from the Internet and play on your PC or a personal media device like, …

Did you know that the New York Times has its own Internet TV newtork?

Me neither.

How do you keep something like this secret when you own one of the most widely read newspapers in the world?

Anyway, it’s pretty …

Google has been making video available for several weeks now.

The service evolved from free videos to a mix of free and paid: http://video.google.com

The service has its own blog – http://googlevideo.blogspot.com – and its own discussion board: http://groups.google.com/group/Google-Labs-Google-Video

‘Rubber …

Answers to questions…and questions to answers

* Something to think about

If yellow page use and television commercial viewing is declining, where is all that ad money going to go?

McCarthy’s Rule of Money:

“Money doesn’t sit still and when …

Sight, sound and action.

That’s video, right?

Yes – and it’s also animation.

Flash is not only a superb video delivery mechanism, it’s also the premiere tool for creating interactive animation.

Here’s a marketing challenge for you…

…

Flash, Real, QuickTime, or Media Player.

Which way to go?

A subscriber suggests that the prevalence of Media Player and Real Video has more to do with the effectiveness of the corporate sales departments of those companies than anything else.…