A very funny video below.
There’s also a big lesson in it.
Yes, you can look at your stats. Yes, you can survey. And yes you can read your customers’ comments.
But nothing beats watching your prospects and customers read …
Author Archive | Ken McCarthy
Business analysts still don’t “get” the Apple/Beats deal
May 15, 2014
Days after I posted this quick take on the Apple/Beats deal, several mainstream analysts came out with similar theories: A big part of the deal involves “acquiring” Jimmy Iovine.
Yet still, at this late date, business …
A closer look at Facebook: Both Parts
Perry Marshall, author of The Ultimate Guide to Facebook Advertising, talks with Ken McCarthy about how to make Facebook work for small businesses.
A closer look at Facebook: Part One
A closer look at Facebook: Part Two
– …
Part One: A closer look at Facebook
A while back, we pointed out a major hazard to advertisers hidden in Facebook.
Getting this one thing wrong is the equivalent to stepping on a land mine.
Your Facebook page will essential self-destruct as far as its value to …
The Hard Thing About Hard Things by Ben Horowitz
“It is a rare qualification to be able to conceive and suffer the truth to pass through us living and intact.” – Henry David Thoreau
“Welcome to the music business. You’re f***ed.” – Martin Atkins
There are already more worthwhile …
Jimmy Iovine and why the Apple-Beats deal is genius
May 9, 2014
“Apple got everything right except the earbud…”
Jimmy Iovine: “I wasn’t talented enough to stay in the band” – So he built a company and sold it for $3.2 billion to Apple instead
Why Apple’s acquisition of …