Author Archive | Ken McCarthy

Where we were in 1994

This is Marc Andreessen now of Andreesen-Horowitz and the co-founder of Netscape, the first company to sell web software.

In this brief clip, he talks about what the climate was like for Internet entrepreneurs in 1994.

Take-aways:

“The prevailing …

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Following fads is not a strategy

I have no idea what “Adobe Marketing Cloud” is, but someone who works there clearly understands the problem of fad-driven marketing tactics.

The Internet is a fantastically powerful – and dangerous – tool for marketers.

It’s a little bit …

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