We’ve talked a lot about Google over the years, so it’s great to see them talk about us on one of their official blogs.
Tom Leung who is product manager for Google’s Website Optimizer tool was kind enough to come to Chicago to System 2008 and walk us through this extremely powerful and relatively new testing tool.
It’s the same one Google uses in-house for its own testing – and it’s free.
One of our faculty members Sean D’Souza, who is a wizard of info marketing, happens to have been a professional cartoonist in an earlier career and drew some cartoons illustrating big points in Tom’s talk.
I’m thinking of making Tom’s entire talk at System 2008 available for free to everyone in the Internet marketing world. Since it’ll take an investment of time and money on my part, if you’re interested in this, definitely let me know by posting below.
Meanwhile, here are Sean’s System 2008 cartoons on Google’s blog: click here for the cartoons