Troll hunting with Ben Settle

Ben Settle has evolved into one of this generation’s most effective copywriters – much to the dismay of legions mediocre, make-believe gurus who can’t take the competition.

So what’s a make-believe guru to do?

Throw mud at Ben of course.

How well does that work?

On Ben, not at all.

We go deep into the fine – and necessary – art of how to demolish trolls, a subject he is the master of.

If you want the rest of the interview: Click here

– Ken McCarthy

P.S. For over 25 years I’ve been sharing the simple but powerful things that matter in business – and life – with my clients.

If you’d like direction for your business that will work today, tomorrow, and twenty years from now, visit us at the System Club.

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