Short and sweet

Here’s a site that uses some interesting tricks. Most noticeably it integrates flash animation with video.

But you’ve seen all this before by now, haven’t you?

What’s really interesting about this site is its content.

It comes from an online savvy ad agency based in Birmingham, Alabama that’s very forthcoming about the methods it uses to help its customers generate more leads and close more sales.

I’m not so sure I’d give as much away as they do on their site, but apparently they’re not worried.

They even post their client list with the phone numbers of their contacts at each firm.

Talk about transparency!

By all means, check out the entire site, but make sure you click on the lower silver button on the left…

The one that says “Video Overview” (NOT the one that says video message.)

It’s a short and sweet tutorial on how to link basic Internet marketing tools together – with a dash of video – for maximum impact.

Very impressive.

You’ll definitely come away with an idea or two you can use right away for your own marketing. I certainly did.

http://customerconnection.tv

Enjoy!

– Ken McCarthy

P.S. For over 25 years I’ve been sharing the simple but powerful things that matter in business with my clients.

If you’d like direction for your business that will work today, tomorrow and twenty years from now, visit us at the System Club.

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Beyond Glamour

3 Responses to Short and sweet

  1. Don Coggan March 2, 2006 at 7:18 am #

    The CustomerConnection message (both video and voice) reminds me of the videos and slide shows we used for sales presentations in the 70s and 80s. They were so professionally done compared to most of the hastily put together messages we see on the Internet now.
    The CustomerConnection transparency is great. They clearly have enough confidence in their own abilities that they don’t feel the need to hide their methods from the competition.
    Their openness reminds me of a client of mine (a book publisher) who was afraid that competitors would copy her web pages and duplicate (steal) her business ideas. Once she realized how much work and skill was needed to do things right, her attitude changed completely.
    For the last six years, she has been totally open with potential competitors, inviting them to follow her example. There hasn’t been a single taker, because none of them was ready to make the effort needed for a professional result.
    Ken, thanks for pointing out CustomerConnection. It’s reassuring to see that the time-tested, customer-oriented sales approach is alive and well amidst all the get-rich-quick hucksters vying for our attention.
    Cheers!
    Don Coggan

  2. Sandy September 17, 2006 at 6:37 pm #

    I have tried to access the Customer Connection but all I get is some print in a very small font. I am using Firefox. Can you help?
    Thanks

  3. Lou December 13, 2006 at 7:36 am #

    …for those having trouble viewing videos while using FireFox, I have found success on my PC by holding the Ctrl/Alt down and hitting Delete to view the Windows Task Manager then the Processes tab. Find the FireFox.exe process and highlight it then hit “end process”. This usually allows me to view videos. Otherise I’ve uninstalled FireFox to see the videos. This is quite annoying but I’ve been to the Mozilla forums, searched some of the suggested fixes implemented them but none seem to cure the problem of frozen videos.
    Has anyone found a permanent fix??