Ken McCarthy - Internet, marketing, and beyond

That’s what I’m talking about

I found this example of selling via Internet video in the New York Times.

Not in an article about Internet video, but in a paid advertisement. An ad that took up one third of a full page of the newspaper …

Lots going on this month… I’ll be in New Orleans, Atlanta, and Chicago.

This coming week I’ll be in New Orleans on a two-fold mission…

First I’m doing a benefit workshop for small business people in that city. That’s on …

I’ve afound that in order to see wherethe Internet is headed, it’s a good idea to be informed about where they’ve been.

Take video on the Internet. Now that the YouTube/Google sale has put Internet video on the map, what’s …

We’ve all created web promotions that have flopped.

And if you buy your traffic (from AdWords for Instance) you know right away when it’s a flop.

You spend more than you make… End of experiment.
Right?

Maybe not. Check this …

Mighty oaks from tiny acorns grow…

Here’s the first video that was uploaded to YouTube. This is one of the company’s three founders Jawed Karim, currently a grad student at Stanford.

Yes, this is how a $1.65 billion company got …

Does it make sense for Google to spend $1.65 billion to buy YouTube?

Sure it does – as long as they’ve figured out how to solve THE PROBLEM…

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