The fruit of hard, focused, and intelligently conceived work

This video is over 14 years old and it wasn’t brand new when I posted it. It’s from a System Seminar.

Today Lloyd’s approach to Internet video advertising is common and widespread. It sure wasn’t when he started. This …

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Who introduced A/B split testing to Internet marketing?

Every big Internet company – Google, Facebook, Amazon etc. – lives and dies on A/B split testing. If you don’t know what that is, you should and this short video will explain it.

Anyway…

The first Internet company to …

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