My Top Picks for 2007 – Part Four

Odds are if you’ve been in Internet marketing for any length of time at all, you know the name Perry Marshall.

You probably think of him as the Google AdWords guy.

Actually, he’s a lot more than that, but it’s as good a handle as any.

After all, what single factor has had the biggest impact on Internet marketing over the last four years?

I think you’d have to say AdWords: it’s traffic you can get NOW…testing you can do NOW…research you can do NOW.

It didn’t used to be this way.

In the bad old pre-AdWords days, it could take months to test an Internet business idea. Then Google came along and made it possible to turn targeted traffic on and off like water. Pretty neat.

Perry did the Internet marketing world a huge service by being the first to sort it all out for us.

In fact, he gave the very first serious talk on Google AdWords ever at a System Seminar way back in 2003.

Just think of all the people who’ve sold systems based on AdWords since then. It adds up to a small army.

Yet over all these years and all these folks when you think of AdWords – one of the mission critical tools in our biz – it’s Perry’s name that comes up when you think QUALITY.

Bottom line: When the pros need to sharpen their game, they call Perry.

If you know anything about Internet marketing, you know that it never stands still. And Perry hasn’t been standing still either.

In 2006, he used the insights he’s gained working with some of the world’s top Internet marketers to put together a radically new approach to Internet business building.

They say there’s noting new under the sun, but when you find out what he’s been up to, you may change your tune on that.

I believe when what Perry’s accomplished gets out, it’s going to have an even bigger impact than Google AdWords did for the lucky few who “get” it.

If you’d like to be one of the first to see what serious, high probability Internet marketing looks like, I’ve arranged to spend an hour with Perry this Friday on the phone.

If you want to listen in, you’re welcome.


– Ken McCarthy

P.S. For over 25 years I’ve been sharing the simple but powerful things that matter in business with my clients.

If you’d like direction for your business that will work today, tomorrow and twenty years from now, visit us at the System Club.


Video and eCommerce
My Top Picks for 2007 - Part Three
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