1,000,000 hardcover copies sold

Update 12-15-23: I have been a big supporter of Robert Kennedy Jr’s work on rooting out corruption in pharma and public health. That said, his incomprehensibly ignorant and bigoted statements on the situation in Gaza is one of the most appalling and disappointing things I’ve seen in a very long time.

He has brought such disgrace on himself, the decent people of this country, and his family’s legacy and I can’t imagine how he will ever redeem himself.


On November 6, I encouraged you to get a copy (or copies) of Robert F. Kennedy Jr.’s new book “The Real Anthony Fauci.”

As people who follow the blog know, I’ve been dogging Fauci since March of 2020.

When I heard Robert Kennedy Jr. was working on a book on Fauci, I contributed my research files to the effort (a video I made “Fauci’s First Fraud” is cited 25 times in the book.)

I also rolled up my sleeves and helped with the marketing.

That’s me on the right and Tony Lyons, owner of Skyhorse Publishing, the book’s publisher, on the left.

Despite being deliberately ignored by the news media – no reviews, no articles, only a few media interviews, and a boycott by many “woke” bookstores – the book passed an important milestone recently: 1,000,000 hardcover copies sold.

How did we do it?

I gave the blow-by-blow account as it was happening to members of my System Club. (The recordings are in the System Club archive.)

Selling over 1,000,000 hardcover copies of a book in less than five months with zero news media support is not something that happens every day.

Now we’re plotting how to sell the second million. System Club members will get the inside story as it unfolds.

– Ken

P.S. For over 25 years I’ve been sharing the simple but powerful things that matter in business – and life – with my clients.

If you’d like direction for your business that will work today, tomorrow, and twenty years from now, make sure you have your own copy of The System Club Letters book.

Posted: March 20, 2022

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