Jaw dropping scenery; fantastic food; clean, fresh air so cool you don’t need an air conditioner in the summer…and one of the biggest collections of super-savvy Internet marketing pros on earth.
But as much as I like the scenery and …
Archive | Internet insight
Marc Andreessen on Charlie Rose
Fifteen years ago, I had the great good fortune to meet and spend a little time with Marc Andreessen.
He was kind enough to get up early one Saturday morning and drive in the pouring rain in his junk filled …
What we’re all about
When I gave the first web marketing seminar in 1994, it was…well, the only one too.
For the next six years, there were less than a dozen people who were serious about teaching Internet marketers to what I call “bootstrap …
Zoltar: A well oiled opt-in machine
How hard do you think it would be to get strangers to give you their private cell phone numbers over the Internet?
Sounds like a pretty tall mountain to climb.
Here’s a company that does it masterfully.
First, they offer …
Pew study Internet reality check
Back during the first Internet industry bubble, I wrote a series of articles called “The Internet Reality Check.”
My milion dollar piece of advice back then (and my talk was taped at Wharton) was “If you really, really want to …
Common sense marketing
There seem to be two schools of thought in the Internet marketing world.
The first I call the “rape and pillage” school. These folks don’t know their customers and they don’t want to know their customers. They just want to …