This video is over 14 years old and it wasn’t brand new when I posted it. It’s from a System Seminar.
Today Lloyd’s approach to Internet video advertising is common and widespread. It sure wasn’t when he started. This …
Archive | Internet history
The year before the Internet blew up
There was a world before the Internet and I’m not talking about when the Internet (originally ARPANET) was launched in 1969.
I mean the year it began its relentless march to become what it is today, the central medium in …
Who introduced A/B split testing to Internet marketing?
Every big Internet company – Google, Facebook, Amazon etc. – lives and dies on A/B split testing. If you don’t know what that is, you should and this short video will explain it.
Anyway…
The first Internet company to …
The Internet’s most valuable “lost” archive discovered
We’re making some improvements to the homestead which meant we finally had to bring order to the chaos of our attic.
I have two archives:
1) the semi-organized one where every course and sales letter I’ve written from the …
The Truth about Robert Kennedy Jr.
By Ken McCarthy in Human rights and justice, inspiration, Internet history, Internet insight, News, Videos to Watch
Update 12-15-23: I have been a big supporter of Robert Kennedy Jr’s work on rooting out corruption in pharma and public health. That said, his incomprehensibly ignorant and bigoted statements on the situation in Gaza is one of the …
The five (+2) books that will make you a marketing genius
My short list of great copywriting books
* Tested Advertising Methods (4th edition or earlier only)
* My Life in Advertising – Claude Hopkins
* How to Write a Good Advertisement – Victor Schwab
* The Secrets of Direct …