AOL’s Hail Mary Play

In football, it’s called the “Hail Mary” play.

(Maybe it originated at Notre Dame, who knows?)

Anyway, a “Hail Mary” play is when you’re down and there’s not much time left on the clock and you throw the ball long – and then PRAY that your receiver catches it.

AOL is in DEEP trouble. It’s hemmoraging customers at the rate of 2,000,000 a year. If they keep that up, pretty soon there won’t be an AOL.

So what are they gonna do?

They’re tapping their video content…

Remember it’s AOL-Time Warner and the Time Warner part has a ton of video – movies, television programs, special interested productions.

The launch is scheduled for today:

Here’s the URL: http://www.aolvideo.com

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– Ken McCarthy

P.S. For over 25 years I’ve been sharing the simple but powerful things that matter in business with my clients.

If you’d like direction for your business that will work today, tomorrow and twenty years from now, visit us at the System Club.

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