The biggest marketing mistake there is
I see this mistake every day of the week.
It’s not just beginners who make it and believe me, I’ve made it too – and long after I should have known better.
If you want to know what the mistake is – and remember it so that you never make it yourself – the answer is in the question and staring you right in the face: “marketing.”
Marketing is not about creating products…licensing products…sourcing products…inventing products…or anything related to products. (more…)

